{"id":4053,"date":"2020-06-03T18:40:43","date_gmt":"2020-06-03T10:40:43","guid":{"rendered":"https:\/\/newmalaysiatimes.com\/?p=4053"},"modified":"2020-06-03T18:40:43","modified_gmt":"2020-06-03T10:40:43","slug":"proton-sales-in-may-show-early-signs-of-recovery","status":"publish","type":"post","link":"https:\/\/newmalaysiatimes.com\/?p=4053","title":{"rendered":"PROTON sales in May show early signs of recovery"},"content":{"rendered":"
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KUALA LUMPUR, June 3 — PROTON Holdings Bhd said\u00a0there were early signs of recovery as it\u00a0sold 5,676 vehicles,\u00a0an improvement of 73.2 per cent\u00a0compared with\u00a0March 2020, \u00a0despite the need to comply with the standard operating procedures of the Conditional Movement Control Order (CMCO).<\/p>\n

Automotive companies restarted operations under the CMCO and the\u00a0industry in Malaysia took its first tentative steps down the road to recovery in May with nearly a full month of sales in the books.<\/p>\n

\u201cIn May 2020, PROTON sold 5,676 vehicles, accounting for an estimated market share of 23.3 per cent. During the same month in 2019, the company sold 10,611 units marking a difference of 46.5 per cent\u00a0and a reflection of the challenging market conditions arising from the COVID-19 pandemic,\u201d said PROTON.<\/p>\n<\/div>\n

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The 5,676 units in May is an\u00a0improvement nevertheless, it said in a statement.<\/p>\n

\u201cThe MCO and CMCO were an unprecedented event in Malaysia\u2019s history and affected every aspect of the national economy. The automotive industry is now moving towards recovery but as expected, the first month has been a period of adjustment as we adapt to the\u00a0\u2018new normal\u2019\u00a0regarding all aspects of our operations,\u201d PROTON\u2019s Chief Executive Officer\u00a0Dr Li Chunrong said.<\/p>\n

It will take a few more months to get an accurate reading of market conditions but PROTON\u00a0is\u00a0quite\u00a0confident from this point onwards, it\u00a0will see steady growth for the rest of the year, he said.<\/p>\n<\/div>\n

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\u00a0Year-To-Date (YTD) PROTON\u2019s volume\u00a0reduced by 23.3 per cent\u00a0for the first five months of the year while Total-Industry-Volume (TIV) is estimated to have shrunk by 48.7 per cent\u00a0over the same time period.<\/p>\n

In terms of market positioning and market share, PROTON remains as the second most popular car brand in Malaysia with a YTD market share of 21.1 per cent, which is in-line with targets set for the year.<\/p>\n

PROTON\u2019s performance in May was the direct result of four models being the best-sellers in their respective market segments., it said, adding that, the Proton X70 retains its position as the best-selling C-segment SUV in the country, and cumulatively for 2020, it is also the best-selling SUV overall.<\/p>\n<\/div>\n

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Assembled on a new production line in Tanjung Malim, it received a product update in May, an N95 cabin filter, as part of its Proton-Intelligent Air Purifier System (P-IAPS). The new part is also offered to current Proton X70 owners as a replacement for their dust and pollen filter, said PROTON.<\/p>\n

There was more success for PROTON when the venerable Proton Saga achieved the accolade of best-selling car in Malaysia for May. It is the first time the updated 2019 model has managed the feat and also means it was the most popular A-segment sedan in the country last month.<\/p>\n

Other Proton models also performed very well with the Proton Persona being the best-seller in the B-segment sedan category while the Proton Exora remained in its customary position at the top of the C-segment MPV market.<\/p>\n

For the month of June, PROTON will continue to offer better value to entice car buyers. Purchasers of the Proton X70 will be eligible for zero per cent\u00a0financing for the first year, subject to a set of terms and conditions.<\/p>\n

— BERNAMA<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

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